This article captures the current state of advertising to Millennials. Here’s a quote from it: “The central problem is that Millennials…fragment across multiple channels and spend their media attention in differently places, the advertising industry has not come up with a new equivalent of the :30 second television spot” High-res

This article captures the current state of advertising to Millennials. Here’s a quote from it: “The central problem is that Millennials…fragment across multiple channels and spend their media attention in differently places, the advertising industry has not come up with a new equivalent of the :30 second television spot”

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